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Research at South Carolina
Research is a learning tool of the highest order at the University of South Carolina. Discovery allows us to illuminate history, contextualize the present, and help plan for what’s to come.
Scientific research, scholarship and creative activity abound throughout USC. That focused presence within nearly all colleges, departments and campuses of the state’s flagship university is one reason Carnegie Foundation has designated South Carolina as an institution of very high research activity.
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Future focused.
USC is home to interdisciplinary expert research teams that are exploring solutions to five scientific and societal challenges facing South Carolina. Their discoveries can have wider implications — benefitting any state grappling with these significant scientific and societal challenges.
Research Institutes -
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Research Spotlights
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Professor explores intersection of AI, advertising and public perception
As CIC’s associate dean for research, Linwan Wu is leading the college’s work to understand the influence and impact of artificial intelligence in advertising. Through the first two USC AI Index reports and those to come, he’s helping to evaluate national sentiment on the now-prevalent communications technology.
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Simple activities could be keys to dementia prevention, says public health researcher
Half a million Americans are diagnosed annually with dementia, so finding ways to prevent its onset is a focus of public health researchers, including a University of South Carolina professor who is testing simple techniques for older adults.
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School of Medicine Columbia breaks ground on new facility at USC Health Sciences Campus
The University of South Carolina broke ground on a facility that will redefine the future of health care education and research during a ceremony on Tuesday, Feb. 25, at the site of its new School of Medicine Columbia. This cutting-edge, 300,000-square-foot-plus medical education and research facility will be part of USC’s transformative $300 million Health Sciences Campus, amid 16 acres in Columbia’s reimagined BullStreet District.
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Board of Trustees passes resolution, updates Brain Health Center during February meeting
The Board of Trustees heard updates on USC's Brain Health Network, Division of Development and Student Health and Well-Being during its meeting Feb. 21.
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Let's build a better world.
The resources of the University of South Carolina are poised to address local and global challenges. We work with public and private collaborators to provide our researchers with the resources and infrastructure they need to make a difference.
Partnership Opportunities