When Hurricane Helene swept through the Southeast in 2024, Mary Ramsey reported from Asheville as the storm unfolded. Months later, her coverage of Helene's effect on 2024 presidential election turnout helped earn The Charlotte Observer recognition as a 2025 Pulitzer finalist for breaking news.
In USC's Google Nonprofit Marketing Immersion course, senior MaryGail Zack didn't just manage ads -- she led a strategy that connected a mental health nonprofit with a major music partner, proving impact matters more than impressions.
The CIC is giving students more choices through its newest academic programs. Several students explain how these new offerings are preparing them for technologies and careers of the future.
From finding confidence at USC to cheering a national championship from Dublin, Pruitt says her journey was all about saying yes, embracing independence and chasing opportunity.
From first-gen uncertainty to finding her voice, Chiang's USC journey was about taking risks, building community and turning a passion for storytelling into purpose — with the confidence to take up space and go after what’s next.
Students are earning major recognition in the Society of Professional Journalists’ 2025 Mark of Excellence Awards, with work that’s turning heads across the region—from breaking news to standout visual storytelling.
Student journalists earned national recognition at a leading media arts competition, with top honors in TV News and Sports showcasing their professional-level storytelling and reporting.
At the Buchheit Family Lecture, WSJ reporter Valerie Bauerlein explains why the Alex Murdaugh case demanded deeper storytelling and what journalists can learn from it.
"The Future of College Athletics” will be facilitated by Honors faculty fellow and CIC sports media sequence head for the Sports Media Initiative in the School of Journalism and Mass Communications.
Students, families and faculty gathered to celebrate standout achievement and community at the 2026 SJMC Student Awards, where academic excellence, leadership and heartfelt moments took center stage.
This public lecture by Gina Smith, founder and director of SC Investigate and a 2024 to 25 Nieman Fellow at Harvard, will explore how investigative journalism strengthens accountability and helps rebuild public trust.
After months of strategic planning, collaboration and dedicated effort, the 15-member team secured third place overall and also received the prestigious Mosaic Award.
CIC faculty member Eric Robinson is helping shape the future of transparency in government as artificial intelligence becomes more integrated into public information processes.
Associate professor Sabrina Habib and ad alumnus Jeff Charney — known for the Aflac duck and Progressive’s Flo — explore whether AI, now capable of generating essays and replicating famous art, could replace human creativity.
Students took home top honors across multiple categories, showcasing standout work in reporting, video, photography and design. The wins highlight the program’s strong, hands-on training—and the rising talent shaping the future of journalism.
Work produced in the broadcast capstone course Carolina News earned nine broadcast journalism students four Student Production Awards from the Southeast Chapter of the National Academy of Television Arts and Sciences, with three others named finalists.
Jungmi Jun and alumnus Nanlan Zhang examine how AI tools are reshaping the way patients and providers connect.
Spanning interactive design, animation and compelling photojournalism in both still and video formats, their winning projects showcase the depth, versatility and impact of visual storytelling across platforms.
New research from faculty member Viviana Zambrano examines whether referencing artificial intelligence in advertising increases purchase intent or fuels consumer skepticism.
AI is everywhere — and marketing is no exception. This year marked the first time that the American Advertising Federation incorporated an AI category into its Midlands ADDY Awards, and USC students rose to the challenge.
Students in instructor Renée Ittner-McManus’ photojournalism course test their skills and capture the thrills at the South Carolina State Fair.
Creativity, craft and strategic thinking were on full display as students from the School of Journalism and Mass Communications earned top honors at the Midlands ADDY Awards gala.
As algorithms increasingly shape news, branding and digital experiences, understanding their impact is more important than ever. Kristin Walker is helping lead that conversation.
SJMC alumnus and former USC mascot Cocky brings kids and families comfort through mascot career.
Samantha Hinton is on track to graduate from the University of South Carolina in May with a bachelor’s degree in advertising. The Summerville, South Carolina, resident started out at Carolina in Palmetto Pathway, a bridge program for first-year students.
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